The award will be given across 6 categories with no nomination pitted against any other. Each nomination takes into account the work done in view of its own situations, circumstances & imperatives. There is neither a minimum or nor any maximum number of citations the winner stands to receive.

Just like there’s nothing as being half pregnant, there is no gold, silver or bronze citation. Either you are a marketer of the year within your category or you are not. Nevertheless, the categories are merely a way of grouping eligible nominations with various common denominators.

	Young Marketer – Individual under 30 years of Age, irrespective of Company’s turnover or its Age.
	Hot Start-Up – Individual of any age. Nevertheless, the company’s date of incorporation should be less than 36 months as on 1 Jan 2014.
	Fastest under a Billion – Individual of any age shouldering P&L responsibilities of a capital under 100 crore.
	Fastest Under a Billion $ – Individual of any age, P&L responsibility over 100 crore INR and under 6000 crore INR.
	Billionaire Brand – Individual any age, P&L responsibility over 6000 crore INR.
	Not For Profit – Individual of any age, irrespective of company’s age or turnover. Nevertheless, the association should stand for a collective cause and not for profit.